With Woman to Woman, we hope to improve the customer journey. After all, customer satisfaction is built on a positive shopping experience and step 1 is making sure the customer is comfortable in their environment.
Despite society’s female stereotypes about car buying, women are some 60 percent of new car purchasers. Earnhardt recognizes that women have often felt uncomfortable and underappreciated at car dealerships. These are the reasons that we decided to provide the Woman to Woman auto community for our female customers.
If you are interested in a new car and want to have a representative from Earnhardt contact you, it does not commit you to purchase but will help establish a relationship for when the need arises. We hope this gesture will provide you with the information you need and give you confidence in the car shopping process at Earnhardt Auto Centers.
For more information on this program, and to learn more about our community events, visit WomanToWoman.com